How to Clean and Maintain Your Jordans and Nikes: A Sneakerhead’s Guide

How to Clean and Maintain Your Jordans and Nikes: A Sneakerhead’s Guide

If you're a sneaker enthusiast, you know that Jordans and Nikes aren't just shoes – they're a lifestyle. Whether you’re rocking the latest pair of Air Jordans or a classic Nike silhouette, maintaining their pristine condition is key to keeping them looking fresh and extending their lifespan. Regular cleaning and proper care are essential, especially for high-end sneakers that often cost a pretty penny. In this guide, we’ll walk you through the best practices for cleaning and maintaining your sneakers, ensuring they stay in top shape for years to come.

Why Cleaning Your Jordans and Nikes Is Important

Sneakers like Jordans and Nikes are not just footwear – they are an investment. Whether you're buying them to wear, collect, or resell, proper maintenance can help retain their value. Dirt, grime, and moisture can build up over time, damaging materials like leather, suede, and mesh. Keeping your sneakers clean not only preserves the look but also enhances the comfort and durability of the shoe. Plus, who doesn’t love the feeling of slipping into a pair of fresh, clean kicks?

The Basics: What You'll Need to Clean Your Sneakers

Before you start, gather the necessary tools and products. For cleaning your Jordans or Nikes, here’s a quick list of what you’ll need:

  • Soft-bristled brush: This will help remove dirt and debris from the upper and sole without damaging the material.
  • Sneaker cleaner: Invest in a high-quality cleaner that’s designed for sneakers. Avoid using household cleaners, as they can damage the materials.
  • Microfiber cloths: For wiping down surfaces and drying off shoes after cleaning.
  • Magic eraser: Perfect for removing scuff marks on the sole and upper.
  • Waterproofing spray: This is especially important for leather and suede sneakers, as it helps protect them from stains and water damage.

Once you have your supplies ready, let’s dive into the step-by-step cleaning process!

Step-by-Step Guide to Cleaning Your Jordans and Nikes

Step 1: Remove the Laces and Insoles

Start by removing the laces and insoles. Laces can be washed separately in warm water or placed in a mesh bag and tossed in the washing machine. Insoles can be cleaned with a gentle brush and mild soap or replaced if they are worn out. Removing these components will make it easier to clean every nook and cranny of your sneakers.

Step 2: Brush Off Excess Dirt and Dust

Use a soft-bristled brush to gently remove dirt, dust, and debris from the surface of your shoes. For suede or nubuck Jordans and Nikes, be extra gentle to avoid damaging the material. For leather or synthetic sneakers, a quick brush will help lift off any loose dirt.

Step 3: Apply Cleaner and Scrub the Upper

Once you’ve removed loose dirt, it’s time to apply your sneaker cleaner. Follow the manufacturer’s instructions and apply a small amount of cleaner to the upper. Using a soft brush or microfiber cloth, gently scrub the cleaner into the shoe in circular motions. Be mindful of any delicate areas, especially on high-end Jordans with leather or suede panels. For mesh sneakers, you can be a little more aggressive, but still be gentle.

Step 4: Clean the Outsole

The outsole is where dirt and grime build up the most. To clean it, use a brush to scrub away any dirt stuck in the treads. If your sneakers have stubborn stains on the rubber soles, a magic eraser can work wonders. Simply wet the eraser, then rub it gently on the stains to lift them away.

Step 5: Rinse and Wipe Down

Once you’ve scrubbed the entire sneaker, it’s time to rinse off the cleaner. Dampen a microfiber cloth with water and wipe down the sneakers. Be careful not to soak them – water should be used sparingly to avoid damaging the materials. After wiping, use a dry microfiber cloth to remove any remaining moisture.

Step 6: Dry Properly

To avoid warping the shape of your sneakers, it’s important to dry them correctly. Never throw your Jordans or Nikes in the dryer, as the heat can cause irreparable damage. Instead, stuff the shoes with paper towels or a shoe tree to help them retain their shape as they dry. Allow them to air dry in a well-ventilated area, but away from direct sunlight to prevent discoloration.

Step 7: Re-lace and Replace Insoles

Once your sneakers are completely dry, it’s time to re-lace them and replace the insoles if necessary. Fresh laces can make your Jordans or Nikes look brand new again, so consider swapping out old laces for a clean, white pair to restore their look.

How to Maintain Your Jordans and Nikes

Cleaning your sneakers is just one part of the equation. Maintaining them regularly can help prevent dirt buildup and extend their lifespan. Here are some maintenance tips for your Jordans and Nikes:

1. Use a Waterproofing Spray

To protect your sneakers from the elements, spray them with a waterproofing spray specifically designed for footwear. This helps guard against water stains and keeps your sneakers looking fresh, even in rainy weather.

2. Store Your Sneakers Properly

Store your sneakers in a cool, dry place away from direct sunlight. If you’re not wearing them frequently, consider using a sneaker box or dust bag to protect them from dust and dirt. Avoid keeping your sneakers in the car, where the temperature can fluctuate and cause damage.

3. Rotate Your Sneakers

If you have multiple pairs of Jordans or Nikes, rotate between them to avoid excessive wear and tear on a single pair. This allows each pair to rest and recover from regular use, keeping them in top condition for longer.

4. Avoid Wearing Sneakers in Harsh Conditions

If you want to keep your Jordans or Nikes in pristine condition, avoid wearing them in extreme conditions. For example, try not to wear them in the rain or muddy environments unless you have a protective spray on them. High-end sneakers are best suited for casual wear and display, so reserve them for less harsh environments.


Cleaning and maintaining your Jordans and Nikes doesn’t have to be complicated. With the right tools and a little effort, you can keep your sneakers looking fresh and prolong their life. Regular cleaning, along with proper storage and maintenance, will ensure that your favorite pairs remain in top shape. Whether you're wearing them on the streets or displaying them as part of your collection, your Jordans and Nikes deserve the best care possible. Happy cleaning, and keep those kicks fresh!

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.